google.com, pub-8658045329707802, DIRECT, f08c47fec0942fa0
Upwork Test Answers: Get all the correct answers of most recent and possible Upwork Tests A to Z (Updated on Jan, 2016)
Cover Letter Templates: These cover letter samples are not only for Upwork job, but also you will have some idea about your real life job
 
Freelance Profile Overviews: Different Profile samples and overviews of experts, advanced and intermediate level freelancers
For Newbie of Upwork: Upwork Help - How to apply for a job in Upwork with 10 most important articles about Upwork

A to Z View - All Upwork Test Answers

Showing posts with label Upwork Advertising Skills Certification test Answer 2015 and 2016 of Sales and Marketing category. Show all posts
Showing posts with label Upwork Advertising Skills Certification test Answer 2015 and 2016 of Sales and Marketing category. Show all posts

Upwork Advertising Skills Certification test Answers

Here you will find all the answers of Upwork Advertising Skills Certification test of Sales and Marketing Category, please press CTRL + F to find your desired answers of the test questions.
-----------------------------------------------------------------------------------------------------------------------
Upwork Advertising Skills Certification Test Answers - Part 2

1. What does a campaign mean?
 Answers: • None of the above

 2. If people refer to any cola as "Coke", though it may not be a product of Coca-Cola, then it can be said that Coke has captured the__________.
 Answers: • Brand recall share

 3. Which of the following is true about infomercials?
 Answers: • They help to create brand awareness only

 4. Where are the Press Kits used as a promotional activity?
 Answers: • At a press conference

 5. Which of the following options refers to last minute advertising?
 Answers: • Surrogate advertising

 6. When you, as a copywriter, deal with websites, kiosks, CD ROMs, SMS marketing, then you become a part of a/an _____.
 Answers: • interactive agency

 7. In advertising a short, introductory headline above the main headline but in smaller type is called:
 Answers: • Overline/Eyebrow

 8. What is a brand said to have achieved when its recognition builds to a point where that brand enjoys a critical mass of positive sentiment in the market place?
 Answers: • Brand franchise

 9. Copywriters are people who read, write and create ______.
 Answers: • All of the above

 10. In the terminology of advertising, 'Standard Agency Protocol' means:
 Answers: • How an agency likes to operate